Searches for “skincare for menopause” have risen by 230% in the past 90 days, reflecting growing awareness of how hormonal changes affect the skin. Declining oestrogen levels during menopause can lead to dryness, sensitivity, and reduced elasticity, prompting women to seek targeted skincare solutions.
To mark World Menopause Awareness Month, skincare expert Elizabeth Japal, founder of The Derma Lab and consultant for Cult Beauty, shared evidence-based strategies to maintain a radiant complexion during this transition.
The decline in oestrogen reduces collagen production, weakens the skin barrier, and decreases natural oil output. Research shows that menopausal women experience significant reduction in collagen within five years of menopause. These changes often cause acne, dullness, and fine lines, making tailored care essential.
Elizabeth Japal highlighted the need for a targeted approach. She said, “Menopausal skin requires a tailored approach, focusing on deep hydration, barrier protection, and collagen support. Selecting the right ingredients can significantly improve skin health and luminosity.”
Her advice aligns with recent dermatological findings on ingredients that address menopausal skin concerns.
- Hydrate and lock in moisture. Menopausal skin becomes drier, so richer moisturisers are needed. Ingredients such as hyaluronic acid and glycerin help retain water and keep the skin plump. Hyaluronic acid can boost skin water content by 20% in post-menopausal women. Japal recommends applying moisturiser to slightly damp skin to seal in hydration throughout the day.
- Reinforce the skin barrier. Hormonal changes heighten skin sensitivity. Fragrance-free products containing niacinamide and ceramides soothe and strengthen the barrier, reducing irritation. Research shows significant improvement in barrier function among menopausal women using ceramides.
- Support firmness and elasticity. Collagen loss contributes to sagging and wrinkles. Retinol and peptides help boost elasticity, while bakuchiol, a plant-based alternative, offers similar benefits with less irritation.
- Manage hormonal breakouts. Hormonal fluctuations can trigger acne. Gentle exfoliants like salicylic acid keep pores clear, and azelaic acid reduces redness and pigmentation.
- Restore radiance. As cell turnover slows, dullness can appear. Vitamin C brightens and evens tone, while gentle exfoliation two to three times weekly removes dead cells for a smoother glow.
- Protect and soothe the skin. Japal recommends sleeping on silk pillowcases to reduce friction and overnight moisture loss. To calm hot flushes, she suggests refrigerating a spoon or freezing a damp washcloth for quick relief. Jade or ice rollers can also help.
- Apply daily sun protection. Sun exposure accelerates ageing. A broad-spectrum SPF 30 or higher with antioxidants prevents UV-related damage, consistent with guidance from the British Association of Dermatologists.
The surge in consumer interest is reflected in sales figures, with Cult Beauty reporting a 150% increase in menopause-targeted product purchases in 2025. Japal’s practical guidance encourages women to embrace evidence-backed skincare, helping them maintain healthy and confident complexions through menopause.