The coffee enema trend has surged across TikTok, with users promoting it as a detox method. Videos show people injecting coffee into their bodies, claiming it cleanses the system and boosts skin health. But experts are sounding alarms over its dangers, citing risks from infections to caffeine overdoses. Beauty expert Trifonia Asmar from Cult Beauty has shared critical insights on why this DIY wellness hack is harmful.
“The coffee enema trend is yet another dangerous DIY wellness hack circulating online,” Asmar said. “While it might seem like a quick fix, it can pose serious risks from burns and infections to potentially harmful caffeine overdoses. And we urge you to take a far safer and more enjoyable way to take care of your skin and body without injecting coffee!”
Asmar emphasized that extreme measures are unnecessary for detoxification. “You really don’t need extreme methods to feel good; a simple detox doesn’t have to be dramatic even if TikTok tells you it has to be,” she added. “Hydration, sleep, a balanced diet, and using the right skincare can work wonders. Your body is already brilliant at detoxing; it just needs the right support and not any scary shortcuts.”
Medical professionals echo these concerns. According to the NHS, there is no scientific evidence supporting coffee enemas for detoxification. The practice can disrupt the body’s natural gut flora, leading to infections or bowel irritation. In severe cases, improper administration may cause burns or perforations. A 2024 study found that caffeine administered rectally can lead to rapid absorption, risking caffeine toxicity, with symptoms like heart palpitations and seizures.
Social media platforms like TikTok have amplified the trend, with hashtags like #CoffeeEnema gaining millions of views. Influencers claim benefits such as clearer skin and improved energy, but these are anecdotal and unverified. The UK’s Medicines and Healthcare products Regulatory Agency (MHRA) has not approved coffee enemas for medical use, and health authorities urge consulting professionals before attempting such procedures.
For safer detox alternatives, Asmar offers practical advice grounded in science. Below are her top tips for supporting the body’s natural detox processes without risky shortcuts.
Top tips for a safer detox for your body
- Add bitter greens to your meals. Think rocket, purple tenderstem broccoli, and watercress. Bitter foods support your liver’s natural detox pathways and can help reduce skin puffiness and sluggishness.
- Try a “skin fast” detox once a week. Take a break from layering lots of skincare products. Let your skin breathe with just a gentle cleanser and moisturiser. Overloading your skincare with lots of active ingredients every day can do more harm than good.
- Start your day with a warm lemon water. Try starting your day with a warm lemon water and some light meditation or movement before your coffee can kickstart digestion and hydrates you before any caffeine enters your body. Consider it your inner cleanse.
- Go to bed at 10pm at least twice a week. Skin cells regenerate fastest between 10pm and 2am. Even just having two early nights a week can help reset complexion, especially after overindulgence or stress.
- Indulge in an at-home detox pamper night. Indulge in a facial steam with herbs or green tea, it’s calming and cleansing plus it opens up pores before applying serums or masks. Add a few drops of either eucalyptus or lavender essential oils for a spa-like reset.
Asmar’s advice aligns with expert recommendations from sources like the British Association of Dermatologists, which promotes hydration, balanced nutrition, and rest for skin health. The coffee enema trend, while popular, lacks evidence and carries significant risks. Health experts urge the public to prioritize safe, proven methods for wellness.

