Dubai-based Dubizzle Group Holdings has announced its intention to proceed with an initial public offering (IPO) on the Dubai Financial Market (DFM), with Prosus committing a $100m investment as part of the offering.
The listing will see around 30.34 per cent of the company’s total issued share capital offered to investors through a combination of new and existing shares.
The move positions Dubizzle Group for accelerated growth, deeper regional expansion, and enhanced liquidity under Dubai’s fast-developing capital-markets ecosystem.
Dubizzle IPO
The subscription period will open on October 23 and close on October 29 for both UAE Retail Investors and Professional Investors.
Pricing and allocation to professional investors are expected on October30, with admission to trading on or around November 6.
Underwriters will determine the final offer price through a book-building process.
Through its flagship platforms dubizzle and Bayut, Dubizzle Group connects individual and business sellers with buyers across property, automotive, and general goods.
The company holds a dominant market position in UAE real-estate classifieds and is the clear leader in automotive listings, reflecting its deep integration into everyday consumer and business activity across the UAE.
‘An exciting new chapter’
Imran Ali Khan, CEO of Dubizzle Group, said: “Dubizzle Group is the leading digital classifieds platform in the MENA region, with 18m monthly active users across property, automotive, general goods, and other categories.
“Our platforms are deeply embedded in the daily lives of people in the UAE, Saudi Arabia, and wider MENA … This IPO marks an exciting new chapter for Dubizzle Group.”
Khan said the listing will broaden the shareholder base and “create long-term value for users, clients, employees, and shareholders alike.”
Prosus investment
Prosus, listed on Euronext Amsterdam with a market capitalisation of around $170bn, is the company’s largest shareholder through its subsidiary OLX B.V. Prosus has committed $100m in the IPO, reinforcing its long-term support.
Fahd Beg, Head of Investment at Prosus, said: “Since our initial investment in 2011, we have seen Dubizzle Group grow into the leading regional classifieds platform. This IPO is both a major milestone and a testament to the vision and execution of its leadership team.”
The offering totals 1,249,526,391 shares, comprising 196,114,887 new shares issued by the company and 1,053,411,504 sale shares from existing shareholders.
- UAE Retail Offering: 3 per cent (37,485,791 shares)
- Qualified Investors Offering: 97 per cent (1,212,040,600 shares)
Both tranches will run concurrently from October 23–29. Completion remains subject to market conditions and regulatory approvals, including the UAE Securities and Commodities Authority (SCA).
Lock-up periods will apply: 180 days for the company, 365 days for selling shareholders, and 365 days for non-selling shareholders under separate deeds.
IPO details
Use of proceeds and liquidity support
The company will use the funds raised to settle the employee stock ownership plan, pursue strategic M&A opportunities, and maintain flexibility for future growth.

